We were delighted when one of our clients, Candy Kittens, asked if they could film their 2021 Black Friday campaign videos at our e-commerce fulfillment facility in Dudley.
Jamie filmed in the warehouse itself and also managed to find some woodland near one of the most built-up and industrialised areas of the Black Country. Good going!
This year, rather than go with the usual discounts, Candy Kittens (as always!) did something different.
They gave their customers a choice. They could enjoy a 30% discount on their amazing range of gourmet sweets or donate all or some of the discount to TreeSisters, a UK registered social change and reforestation charity that places tropical forest restoration into everyone’s hands. A very worthy cause.
Their Shopify store was set up to accept the donations and orders came into Codestorm LINK, our bespoke warehouse and order fulfillment software, in exactly the same way.
We successfully fulfilled a record number of orders but this isnt’t the first time we’ve fulfilled a large volume of orders for Candy Kittens in such a short period of time.
We’ve also worked on major cross-marketing campaigns with VOXI where over 18,000 orders were fulfilled within 48 hours – more about that is available here.